Business Intelligence (BI)

What is Business Intelligence?

Business intelligence is the term for the techniques enterprises use to study information. Usually, it shows historical, current and forecast views of your business.

There are many functions associated with BI. For example, reporting, dashboards, data mining and benchmarkin. Above all, BI helps to identify new business opportunities.

Link Your Data

Business Intelligence can be more effective when internal and external data are joined. Consequently, this provides a unique view of the market in which a company operates.

BI can use data gathered from a single system, however becomes much more powerful when data is pulled from a data platform, like a data warehouse. A warehouse is a copy of analytical data. It helps to find the insight in your data.

The Secret Recipe to Success

JTA has provided BI to our clients for 20 years. When we design a BI solution, we think outside the norm. These are our recommendations for success:

Use the right technology for effective data ingestion.
Design security into the BI system from the start.
Store business rules and metadata in a central repository.
Provide visualizations that reveal the story. This will give you a competitive advantage and drive specific business objectives intuitively.
Consider the using custom-made visuals over off-the-shelf charts. If you can draw it, we can build it.
An iterative project development approach allows us to manage risks and deliver tangible results fast.
Design flexible, scalable infrastructure to expand the system as the business grows.

Our Other Data Solutions Services

Market Segmentation

Market segmentation involves dividing customers into groups of people with similar characteristics or interests in order to make your marketing more effective.

Data Modeling

We have built many market models for our clients over the years allowing them to better understand the dynamics of the market and also to measure their performance. Market models explain what happened in the recent past and also allow us to forecast what is likely to happen.

Advanced Analytics

We can apply complex algorithms and Machine Learning and techniques of predictive analytics to a great variety of problems. Advanced analytics is a subset of data science that uses high-level techniques to predict future trends and behaviours.

Text Matching and Analytics

Being able to match two data sources is vital to good analysis and we have a proven track record and methodology. We can also apply statistical and machine learning techniques to textual data to extract information and sentiment from the data.

Data Processing

Good Data Science starts with a deep understanding of how data should be manipulated and stored. Traditional data and big data need different approaches but the underlying discipline is the same. The way we store data differs greatly and we can advise on how to adapt your platforms for better insight generation.

Integrated Security

We take integrated security very seriously at JTA. We have the most stringent security practices and hold ourselves to a higher standard than most. JTA can build dashboards that intelligently adapt their content depending on who is viewing it to help users comply with corporate accountability legislation.

Predictive Maintenance

Predictive maintenance is a benefit that we can bring to an organization by predicting failures and quality issues. This can avoid downtime and reduce maintenance costs.

Customer Churn

Using data prediction to identify when a certain customer is at high risk of churn allow clients to prevent attrition and keep existing clients. This helps immeasurably and keeps you with one in the hand rather than two in the bush.

Internet of Things

The Internet of Things is the network of small devices that have an embedded processor to measure, control and connect to the internet. Many such devices benefit from sophisticated algorithms and data science techniques. We can develop solutions ready to roll out for deployment on the microcontroller.

Outsourced Analysis

Companies which prefer to outsource data analytics instead of deploying a solution in-house can use JTA to form a virtual team to manage outsourced data analysis. Our team would typically access your data and your infrastructure and do the analysis remotely.

Market Basket Analysis

Market Basket Analysis help companies understand how their customers make purchases. The objective is to help to configure sales promotions, loyalty programs and store layout.

Business Intelligence (BI)